Lessons in “Service-First Product Leadership” from Ford, PlayStation and Beyond with Ross McGregor

Episode 68 February 21, 2024 00:41:30
Lessons in “Service-First Product Leadership” from Ford, PlayStation and Beyond with Ross McGregor
Subscription Stories: True Tales from the Trenches
Lessons in “Service-First Product Leadership” from Ford, PlayStation and Beyond with Ross McGregor

Feb 21 2024 | 00:41:30

/

Show Notes

Building a new subscription model in a large, successful company is hard enough, but when your company's core competency is manufacturing and the subscription involves content and software, you have to do more than build the new business model. You have to change the way the organization thinks about product management.

With experience, both at PlayStation and at Ford, today's guest, Ross McGregor, will shed light on how to build a service orientation across a product team. Something critically necessary if you're going to build a forever transaction with your customers. In this conversation, he talks about how to put together the business case that merits a strategic bet on subscriptions, how to build support across the organization from the beginning, and when it's time to scale the experiments.

 

Love the show? Rate us ⭐️⭐️⭐️⭐️⭐️ and leave a review on Apple Podcasts!

Join the Subscription Stories Community today:

 

Other Episodes

Episode 23

March 24, 2021 00:36:18
Episode Cover

When & How to Scale Your eCommerce Subscription Operations with Matt Fiedler of Vinyl Me, Please

Now that you have launched your subscription model, it’s time to operationalize your business. For this, you will need a real team, systems to...

Listen

Episode 29

September 03, 2021 00:39:00
Episode Cover

How Strava Built a Subscription Business within a Social Platform with Strava CRO David Lorsch

Just over 10 years ago, I had my first conversation about the idea that would become Strava with serial entrepreneurs Mark Gainey and Michael...

Listen

Episode 2

July 27, 2020 00:44:40
Episode Cover

Inspirato’s Brad Handler on Revamping a Thousand-Year-Old Industry

“Life is too short to play vacation roulette”. Brad Handler and his brother Brent are vacation entrepreneurs who incorporate membership and subscription into their...

Listen