How Employee Experience and Customer Experience Drive Corporate Growth with Salesforce's Tiffani Bova

Episode 46 September 21, 2022 00:46:17
How Employee Experience and Customer Experience Drive Corporate Growth with Salesforce's Tiffani Bova
Subscription Stories: True Tales from the Trenches
How Employee Experience and Customer Experience Drive Corporate Growth with Salesforce's Tiffani Bova

Sep 21 2022 | 00:46:17

/

Show Notes

We’ve spoken before on the show about the importance of Customer Experience in driving growth, with guests like Wharton’s Peter Fader, Gainsight’s Nick Mehta and Bain & Company’s Stu Berman. But today’s guest says you need to think beyond the customer. If you really want to accelerate growth, you need to focus on the employee experience. 

Tiffani Bova is the global growth evangelist at Salesforce. She’s also the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, CNN, Cheddar, MSNBC, and Yahoo Finance, among others. In our conversation, we talk about whether your Growth IQ is something you’re born with or something you build, the ten paths to growth, and how Software-as-a-Service has changed what it takes to thrive in Sales.

Love the show? Subscribe, rate, review, and share!

Join the Subscription Stories Community today:

Other Episodes

Episode 85

June 25, 2025 00:31:49
Episode Cover

Is the Future of Subscriptions Circular? A Conversation with Patrick Hypscher of Circularity.fm

Today we're talking about sustainability. Where do the circular economy and the membership economy intersect, and how can both be applied to tread more...

Listen

Episode 28

May 19, 2021 00:36:11
Episode Cover

Managing Subscription Partnerships for HBO Max Across Multiple Channels with WarnerMedia's Molly O'Connor

Much has been written about the so-called "Streaming Wars." The market for streaming video content is crowded with players, each with unique strengths -...

Listen

Episode 43

March 30, 2022 00:42:00
Episode Cover

How to Find Your Best Subscribers and Develop Relationships That Last with Google Chief Measurement Strategist Neil Hoyne

Not all customers are created equal. The best subscription businesses know the power of customer lifetime value (CLV). They optimize around understanding who their...

Listen