The Legal Side of Subscriptions with Davis+Gilbert Partner Paavana Kumar

Episode 60 July 19, 2023 00:39:38
The Legal Side of Subscriptions with Davis+Gilbert Partner Paavana Kumar
Subscription Stories: True Tales from the Trenches
The Legal Side of Subscriptions with Davis+Gilbert Partner Paavana Kumar

Jul 19 2023 | 00:39:38

/

Show Notes

If you haven’t been focused on subscription compliance before, you definitely need to start paying attention now. 

 

The Federal Trade Commission (or FTC) is getting serious about cracking down on “dark patterns” in the world of subscriptions.  They recently filed a lawsuit against Amazon for enrolling consumers in Amazon Prime without consent and for what they call “cancellation trickery. They’ve also announced plans to increase stringency around subscription rules. 

 

Today’s guest on the podcast, Davis + Gilbert partner Paavana Kumar, is a legal expert on eCommerce, with an emphasis on subscriptions.  In today’s conversation, we talk about some of the key elements in subscription regulations, the planned changes being proposed by the FTC in the US, and specific actions every subscription-based business should take if they want to stay on the right side of the law.

 

Excerpt:

One of the great things about the subscription industry is that you don't have to be super technical to break into it. You don't have to be a coder. You don't even have to have tons of VC money. You can be an industry disruptor if you have a great idea. Paavana Kumar is a Davis + Gilbert partner and a legal expert on eCommerce with an emphasis on subscriptions. She explains the proposed regulations changes in the Federal Trade Commission that will push many to pay attention to subscription compliance. Paavana also discusses the best actions to be taken to follow the law, especially with a lot of subscription-based businesses not aware of such legalities.

 

https://www.dglaw.com/

https://www.linkedin.com/in/paavana/

 

Love the show? Subscribe, rate, review, and share!

 

Join the Subscription Stories Community today:

Other Episodes

Episode 80

February 19, 2025 00:40:25
Episode Cover

How to Build a Strong Subscription Business While Maintaining a Compelling Free Tier with Chess.com CRO Adam Mayer

  Adam Mayer, SVP of Monetization at Chess.com. Chess.com is one of the most popular freemium platforms in the world, offering millions of users free...

Listen

Episode 65

January 10, 2024 00:28:48
Episode Cover

Best Practices in Subscription Funnel Management with Ken Houseman, VP, Product at The New York Times

If your subscription uses a freemium model, it can be tricky to decide what’s always free, what’s free for a while, and what’s always...

Listen

Episode 26

April 21, 2021 00:39:55
Episode Cover

Developing a Minimum Viable Subscription Product at Nike with Dave Cobban

Launching something new is always tricky. It can be especially challenging be entrepreneurial inside a global brand like Nike. You want to align with...

Listen