When & How to Scale Your eCommerce Subscription Operations with Matt Fiedler of Vinyl Me, Please

Episode 23 March 24, 2021 00:36:18
When & How to Scale Your eCommerce Subscription Operations with Matt Fiedler of Vinyl Me, Please
Subscription Stories: True Tales from the Trenches
When & How to Scale Your eCommerce Subscription Operations with Matt Fiedler of Vinyl Me, Please

Mar 24 2021 | 00:36:18

/

Show Notes

Now that you have launched your subscription model, it’s time to operationalize your business. For this, you will need a real team, systems to support your processes, and metrics to let you know how the business is doing. This episode’s guest, Matt Fiedler, is the co-founder and chairman at Vinyl Me, Please, a record of the month club and online record store. After launching in 2013, Matt successfully scaled VMP to more than $15M in revenue, while establishing the brand as one of the largest DTC vinyl retailers, and one of the most admired and respected brands in music. Joining Robbie Kellman Baxter on the show, Matt shares how he scaled VMP from a labor of love for a few fellow music fans to a multimillion-dollar business, how he operationalized the business without losing the personal touch, and how he recognized when the time was right to step back as founder.

Love the show? Subscribe, rate, review, and share!
Join the Subscription Stories Community today:

Other Episodes

Episode 50

November 16, 2022 00:35:45
Episode Cover

Scaling a Telehealth Pet Subscription, by Starting in Person. With Zubin Bhettay, CEO of Fuzzy

Sometimes the best way to launch a digital subscription is to launch a physical subscription. Even if you plan to scale with a virtual...

Listen

Episode 32

September 22, 2021 00:38:54
Episode Cover

The Importance of Storytelling in the World of Subscriptions with GoodTrust's Daniel Sieberg

The ability to tell a good story is valuable—and not only when the story is the product, as it is in journalism. Stories can...

Listen

Episode 7

September 02, 2020 00:34:21
Episode Cover

INMA’s Greg Piechota on the News Industry’s Big Bet on Reader Revenue

Greg Piechota, Researcher-In-Residence at the International News Media Association, joins Robbie to discuss the increasing importance of subscriptions and reader revenue in a world...

Listen